Use Case
Give B2B Buyers Access With Passcode











150,000+
B2B Stores Powered
150+
Countries & Regions
500+
Shopify Agency Partners
198+
Products, Apps & Extensions
the problem
Mandatory Registration Stifle B2B Conversion
Controlling access to B2B exclusive content, such as wholesale pricing, distributor catalogs, or early product releases, typically relies on customer accounts and tagging systems.
While effective, this approach introduces several operational and strategic challenges that create bottlenecks in scaling B2B operations and limit the ability to respond quickly to market opportunities.
High friction in buyer onboarding
Requiring account creation or form submission slows down lead engagement and reduces conversion rates.
Delayed sales opportunities
Buyers who are not yet ready to register cannot access critical information, leading to missed or delayed deals.
Limited flexibility for campaigns
Running short-term campaigns (e.g., early access, private previews) becomes cumbersome when dependent on account-based access control.

OUR SOLUTION
Control Access With Passcode
BSS B2B Lock enables merchants to protect products, collections, pages, or pricing using a passcode-based access system, eliminating the need for account login or pre-assigned customer tags.
Example scenarios
Wholesale Preview for New Leads
A manufacturer shares a passcode with prospective distributors, allowing them to preview wholesale pricing and catalogs without requiring account registration
Early Access Campaign for VIP Buyers
A brand launches a new product line and provides selected buyers with a passcode for early access, ensuring exclusivity without complex tagging workflows.
Target Sectors
Who Benefits Most from This Use Case?
Wholesalers and manufacturers
managing large, segmented buyer networks
Distributors and suppliers
running private catalogs
B2B brands
executing campaigns such as early access, product launches, or private sales
Businesses with long sales cycles
where buyers need pre-registration access before committing
benefits
Strategic Advantages
How Access Control with Passcode Impacts Your Business
Accelerates lead conversion and shortens sales cycles
Minimizes friction in early engagement stages
Lowers admin workload and maintenance complexity
Protects sensitive pricing and catalogs
Revenue Acceleration
Faster Lead Conversion
Shortens the sales cycle by providing immediate access to pricing and catalogs.
Increased Campaign Participation
Drives higher engagement for early-access launches by removing the onboarding barrier
Unregistered Prospect Capture
Allows “window shopping” for high-value B2B leads who aren’t yet ready to commit to a full account.
Operational Efficiency
Elimination of Manual Tagging
Removes the need for staff to manually review and tag customer profiles before they can see pricing.
Simplified Workflow
Reduces reliance on complex automation rules or multiple third-party apps to gate content.
Rapid Deployment
Enables marketing and sales teams to launch private campaigns in minutes rather than days.
Customer Experience (CX) Optimization
Immediate Buying Access
Buyers gain instant entry to protected assets without waiting for admin verification.
Seamless Onboarding
Provides a professional & fast experience that builds trust during the critical first impression.
Reduced Login Fatigue
Eliminates the need for new leads to manage yet another set of credentials just to view a catalog.
USE CASES
How Does It Work?
Discover how you can hide wholesale prices in your storefront in 3 simple steps
1
Create Lock Rule
Administrators define a lock rule and which assets to protect.
2
Set Passcode
Assign a secure passcode for access the assets & give approved customers the passcode.
3
See the Result
Approved visitors (logged in or tagged) see normal prices and the full purchase flow. Guests and blocked visitors see a placeholder message where the price normally appears.
case study
See the Impact in Practice
See the exact workflows our partners use to drive measurable growth
KAPR Haircare
“Providing our VIP partners with a curated, private portal changed the nature of our contracts. It’s no longer just a transaction; it’s a dedicated workspace that honors their specific needs and saves them hours of searching.”
0 %
higher retention rate among accounts using personalized portals.

Patek Packaging
“By stripping away the noise and presenting only the items relevant to their specific projects, we’ve enabled our long-term clients to restock in seconds. The accuracy and speed of these secure pages are unmatched.”
0 x
faster reordering speed for contract-specific inventory.
GreenTeaEveryday
“The ability to launch secure, project-based order pages has allowed us to scale our white-glove service without increasing our headcount. Our biggest clients now feel they have a bespoke storefront designed just for them.”
0 %
reduction in manual order coordination for high-value accounts.

get started
Our Resources
Explore our comprehensive ecosystem of learning materials and live support designed to help you master our suite at your own pace.

Read User guide
Master the features with step-by-step documentation.

View Demo store
See how our features function in a live storefront.

Book a Demo Session
100% adherence to customer-specific contracts.

Contact Us
Have a specific question? We’re here 24/7 to help.
Ready to Build a Wholesale Powerhouse on Shopify?
Visit our app listing to begin your setup, then let our team walk you through a personalized demo to ensure your success at scale.















