11 Shopify B2B Examples: Real B2B Websites and Case Studies (2026)

The best Shopify B2B examples do one job clearly: a gated application, customer-specific prices, quick reordering or private trade information. Below are 11: eight BSS customers with results from their own case studies and three public Shopify stores whose B2B features you can check today.

Last updated October 9, 2026. Everything below is either from a live BSS case study, or from a public page we opened on October 9, 2026. BSS B2B Solutions makes BSS B2B Solution, Lock and Quote, and these customers use them. For the full picture of how selling wholesale works on Shopify, read the complete Shopify B2B guide. To see all 11 side by side, jump to the comparison table.

What are Shopify B2B solutions?

A Shopify B2B solution is any way to sell to business buyers on Shopify: the built-in B2B features, an app, Shopify Plus, or custom development. Most stores mix two of them. The table shows what each type does best.

Type	What you get	Cost	Fits when
Native B2B	Companies and locations, catalogs, quantity rules and price breaks, net terms, quick order list (plan table)	Included in your plan: Basic $19, Grow $49, Advanced $299 per month billed yearly (Shopify pricing)	Few price groups; up to 3 active B2B market catalogs on Basic, Grow and Advanced
App	Applications with approval, tag-based prices, quotes, locks, order limits, CSV ordering	Subscription; BSS B2B Solution starts at $29 per month (App Store, October 4, 2026)	More price groups, gated stores, quotes or custom onboarding
Shopify Plus	Unlimited catalogs, direct company catalogs, deposits and partial payments	From $2,300 per month	Many price levels per company or deposit-based terms
Custom build	Developer-built features and integrations	Quoted per project; no published price	Needs neither native B2B nor an app can cover

Our wholesale pricing hub and customer onboarding hub go deeper on each part.

How we picked these Shopify B2B examples

• BSS case studies. Eight live case studies on this site, newest first. Numbers and quotes come from each study and are reported by the merchant.
• Public stores. Three stores whose response headers say Shopify and whose B2B features show on public pages. We read the pages on October 9, 2026 and list only what was visible. We do not know which apps they use, so we name none.
• No invented numbers. No market-size figure, no growth percentage without a source, no customer we cannot link.

Shopify B2B examples from BSS customers

1. Alpha Coffee: self-service wholesale on Shopify Advanced

Food and beverage, United States. Shopify Advanced plan. Alpha Coffee moved wholesale from manual emails to a self-service ordering channel with BSS B2B Solution, BSS B2B Quote and BSS B2B Lock: price lists, customer groups, onboarding, quick order, request for quote, and access by tag and login.

• Reported: 90% self-service adoption.
• Reported: 3X average order value from repeat customers.
• Lesson: a coffee roaster with repeat buyers gains most from fast reordering.

Read the full case study or visit the store.

2. Schlechte Karten: one store for retail and wholesale on Basic

Stationery label, Germany. Shopify Basic plan. The label runs retail and wholesale in one store. BSS B2B Solution adds a registration form with approval, custom pricing and tax display for business buyers.

• Reported: a 50% increase in wholesale accounts through the registration form in three months.
• Reported: a 30% reduction in manual B2B tasks.
• Lesson: a good application form can be the highest-value wholesale feature.

Read the full case study or visit the store.

3. KAPR: from several single-purpose apps to one admin

Men’s grooming brand, Netherlands. KAPR wanted wholesale in a single admin instead of a stack of single-purpose apps. It uses BSS B2B Solution for pricing, registration and automatic emails, and BSS B2B Quote for quick order and request for quote.

• Reported: 90% of repeat wholesale orders moved to the self-service quick order and structured RFQ flow.
• Lesson: put repeat orders on a quick order page and keep quotes for the exceptions.

Read the full case study or visit the store.

4. Patek Packaging: negotiated prices and credit terms for restaurants

Take-out packaging, Canada. Patek sells to over 1,000 restaurant accounts, with negotiated prices and credit terms such as Net 30. It uses customer-specific price lists and Net Terms, Manual Orders so sales teams create draft orders with the right prices and terms, and a personalized quick order and reorder page.

• Reported: over 1,000 orders created with accurate pricing and payment terms.
• Reported: 100% of customer data migrated to Shopify.
• Lesson: when every account has its own price, sales-assisted orders need the same rules as self-service ones.

Read the full case study or visit the store.

5. Best Buddy: wholesale rules for a hybrid store

Natural pet snacks, Netherlands. Best Buddy sells to consumers and retailers in one Shopify store. Most products are sold to wholesalers in fixed quantities, so it uses BSS B2B Solution for pricing rules, quantity increments, order limits and a registration flow with auto-tagging.

• Reported: 70+ pricing rules with a tiered pricing structure.
• Reported: bulk ordering with fixed quantity increments and order limits that the case study calls error-free.
• Lesson: if you sell in packs, enforce the increment in the cart.

Read the full case study or visit the store.

6. Beeswax Works Wholesale: a private wholesale portal

Candles, Canada. Beeswax Works replaced spreadsheets and a password wall with a registration funnel and access control, so wholesale prices and terms stay private while the public storefront stays discoverable.

• Reported: structured partner screening through a registration funnel.
• Reported: wholesale pricing and trade information kept private, with two years of use behind the story.
• Lesson: gate prices, not the whole store, if you want search traffic.

Read the full case study or visit the store.

7. Lift-Spares: B2B and B2C in one Shopify Basic store

Elevator and escalator spare parts, Sweden. Lift-Spares serves elevator maintenance companies from one storefront that adapts to the customer segment, and uses BSS B2B Solution and BSS B2B Lock for access, purchasing rules and visibility. Its CEO says it turned a limited Shopify Basic store into a full B2B wholesale platform while keeping B2C customers.

• Reported: a 50% increase in approved wholesale accounts with structured onboarding.
• Reported: B2B and B2C storefront separated, with trade information protected on the store and from search engines.
• Lesson: a segment-aware single store can avoid a second store.

Read the full case study or visit the store.

8. DermaplanePro: certified buyers only

Professional skincare, United States. DermaplanePro sells to licensed professionals. It uses a selective wholesale registration form, locked B2B storefront access, public API connections to external systems and, on Shopify Plus, checkout limits with validation rules.

• Reported: no spam registrations through locked storefront access.
• Reported: approvals through structured business verification.
• Lesson: vet buyers before they see prices. The checkout limit is a Shopify Plus feature.

Read the full case study or visit the store.

Public Shopify stores with visible B2B features

These stores run on Shopify (their response headers say so). We checked their public pages on October 9, 2026. We do not claim results or app choices for them.

9. Microfiber Wholesale: no minimums and case or pallet buying

The Microfiber Wholesale home page shows a “No Minimums” banner, a Microfiber By The Case collection and a Microfiber By The Pallet collection with the line “Secure your supply and lock in pricing with pallets”. It also links Distributors and OEMs and Brands programs and a Log In button. Lesson: state your minimum, or the lack of one, on the first screen.

10. Persell: business customers only, with a registration form

The Dutch Persell site says it focuses exclusively on business customers in the Benelux. Its home page invites visitors to become a business customer by completing a registration form, and promises the best purchase prices on the whole collection, with free delivery from a purchase of 250 euros. Lesson: make the path from visitor to approved account visible.

11. Chefs’ Island: a membership-only corporate site

The Japanese online shop for professional kitchen equipment and ingredients Chefs’ Island describes itself as fully membership-based. It offers corporate accounts with special prices and member-only products, and a welcome coupon of 2,000 yen on a first order of 10,000 yen or more before tax, shown on the home page. Lesson: a welcome offer gives new business buyers a reason to register.

Shopify B2B examples compared

Example	Industry	Main feature shown	Source
Alpha Coffee	Food and beverage	Self-service ordering, quick order, RFQ	BSS case study
Schlechte Karten	Stationery	Registration form with approval	BSS case study
KAPR	Grooming	One admin, quick order and RFQ	BSS case study
Patek Packaging	Packaging	Customer-specific prices and Net Terms	BSS case study
Best Buddy	Pet food	Quantity increments, order limits, many price rules	BSS case study
Beeswax Works Wholesale	Candles	Private prices behind registration	BSS case study
Lift-Spares	Industrial parts	B2B and B2C in one store	BSS case study
DermaplanePro	Skincare	Vetted buyers, locked storefront	BSS case study
Microfiber Wholesale	Cleaning supplies	No minimums, case and pallet buying	Public pages, Oct 9, 2026
Persell	Books and home	Business-only registration	Public pages, Oct 9, 2026
Chefs’ Island	Kitchen equipment	Membership-only corporate accounts	Public pages, Oct 9, 2026

What do the best Shopify B2B websites have in common?

• A clear way in. A registration form, an approval step and a login, so a buyer knows how to start.
• Prices that match the buyer. Customer-specific or group prices, and volume tiers where the order size varies.
• Rules that match how they ship. Minimums, case packs and increments enforced in the cart.
• Fast repeat ordering. A quick order page or reorder list, because repeat buyers do not browse.
• Private trade information. Prices and terms shown to approved buyers only.
• Terms that suit businesses. Net terms, purchase orders or a quote for a big order.

How to build a store like these examples

The steps below use BSS B2B Solution, Lock and Quote on a demo store. Each step links to a guide.

Step 1: Collect and approve applications

Build a registration form, choose manual or automatic approval and assign a tag when you approve. This is the core of the Schlechte Karten, DermaplanePro and Beeswax Works setups. Read the registration form with approval use case and our registration form guide.

Step 2: Give each tagged buyer their price

Create a Custom Pricing rule for the tag, or a Price List on Platinum. The buyer sees the wholesale price with the retail price struck through, and a guest sees retail only.

Step 3: Keep trade information private

Hide prices and Add to cart from guests with BSS B2B Lock. The visitor sees a Login to View Price button. This keeps wholesale prices off the public page while the rest of the store stays open. See the access control hub and our hide price guide.

Step 4: Add a quick order page for repeat buyers

BSS B2B Quote adds a Quick Order page with search, filters and a CSV or XLSX Bulk Import. The upload adds items to the cart, and the page needs an Online Store 2.0 theme.

Step 5: Offer payment terms

Shopify’s native net terms work on every plan. BSS Net Terms adds a Pay later button on the cart for buyers who match a rule, on Advanced and above. It has no credit limit and no Net 45. See our Net 30 guide.

For a full walk-through, see the B2B-only store use case, the coffee roaster portal and the BSS B2B Solution docs.

Limits to keep in mind

• A blended store shares one storefront with D2C customers, so it cannot be gated to B2B customers only. A dedicated B2B store can be (Shopify store types). See the blended store glossary entry.
• Native B2B on Basic, Grow and Advanced allows 3 active catalogs across all B2B markets. Direct company catalogs, deposits and partial payments need Plus (plan table).
• Case-study results are reported by the merchants. They are not a forecast for your store.
• BSS B2B Lock restricts storefront access through theme code. The checkout lock that DermaplanePro uses needs Shopify Plus and a paid BSS plan, and it is not guaranteed to block every checkout.
• BSS B2B Quote: guests can submit a quote, but approving needs a signed-in customer.

Frequently asked questions

Sources

• Shopify: native B2B features for more merchants (April 2, 2026), read October 9, 2026.
• Shopify Help Center: B2B features by plan, read October 9, 2026.
• Shopify Help Center: Blended and dedicated B2B stores, read October 9, 2026.
• Shopify pricing, read October 9, 2026.
• BSS case studies: Alpha Coffee, Schlechte Karten, KAPR, Patek Packaging, Best Buddy, Beeswax Works Wholesale, Lift-Spares, DermaplanePro.
• Public store pages read October 9, 2026: Microfiber Wholesale, Persell, Chefs’ Island.
• BSS plan prices: BSS B2B Solution listing (4.9, 1,187 reviews, October 4, 2026).

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